Barrington Associates

Barrington Associates

Barrington Associates specialises in marketing and business support for the tourism and hospitality industry.

Nell Barrington speaking at tourism awards

We love food and fun, travel, creative writing, research, good coffee, dogs, marketing, fundraising for great causes, learning new things, interesting jobs, watching seeds grow, quirky ideas, walking the South West coast path, telling a great story and inspirational people. 

We launched our consultancy way back in 2005 and enjoyed incorporating our favourite things.

The result?

We have had the privilege of working with hundreds of small rural enterprises and large tourism organisations, helping them to succeed and be their best. Along the way we have had the added bonus of visiting amazing, award-winning tourism businesses and have been inspired by some of the best entrepreneurs in the hospitality sector.

Friendly, knowledgeable and well-connected, we have more than 35 years experience and a proven track record of helping businesses achieve their goals.

We have had the pleasure of working with great people who are passionate about what they do and want to be the best. They include tourism and hospitality businesses, destinations, local authorities and organisations across the UK all needing practical marketing support, project management or workshops and training.

We are really proud to be the first port of call for so many fantastic tourism and hospitality businesses.  

Barrington Associates is led by Nell Barrington who is a Fellow of the Tourism Management Institute, and in 2023 received a prestigious award for her “Outstanding contribution to Somerset Tourism”

Outstanding contribution to Somerset tourism award

Find out more about Barrington Associates…

If you have a question about the work we do and you can’t find the answer here, don’t hesitate to contact us.

Picture of TMI conference dinner organised by Barrington Associates on Tower Bridge in London
What do we do?

Top of the list, research and creative, practical marketing and business development, followed closely by PR, websites, public speaking, training, events, festivals, connecting like-minded tourism businesses, and more!

Who do we work with?

Whether you are a tiny cafe, a campsite that’s just starting out or a well-established hotel or attraction we would love to hear from you.

We are delighted to have worked with many local authorities and regional and national tourism organisations.

What do our clients say?

We are very grateful to have had the opportunity to work with great people and you can read some testimonials from them here.

We can also provide written references if required.

Say hello

Get in touch to see how we can help.

If your project has anything to do with you being even more brilliant than you are already, then we’d love to hear from you.

What do our clients think?

“Nell’s understanding of the tourism sector is second to none.”

Working with her when I was a Councillor at South Somerset was both enjoyable and very informative. She quite literally put “South Somerset” on the map. Nell’s understanding of the Tourism sector is second to none.  Her marketing and PR experience makes her an ideal person to work with should you need to promote your business more widely by benefiting from a strong media presence.

Rupert Cox

Experienced rural business consultant and event host

Helped with attracting more visitors

Nell supported the development of some new US themed tourism itineraries as part of a campaign to attract more US visitors to the UK. Nell was a pleasure to work with, she is extremely professional, efficient and knowledgeable. Nell was able to turn the brief into a meaningful piece of work, she was brilliant at researching and connecting various aspects of product, history and travel to create some compelling propositions.

A true professional, whilst also very personable I would not hesitate to recommend Nell.

Emma Tatlow

CEO Active Lincolnshire

A treasure trove of useful tourism information

Working with Nell is always a pleasure. She is full of amazing knowledge and so positive in her approach to work. Nell helped us with our Middlewick application for Funding for a new Farm Shop. She produced all of the research and information needed to help us secure the funding. She is a treasure trove of useful information and I would thoroughly recommend her to anyone considering employing her services.

Jill

Owner at Middlewick, Glastonbury

Inspirational travel itineraries

Nell was great at delivering two key tourism coastal projects that Somerset Council commissioned with EDF funding. The projects ran over a two year period for the Council which involved creating and producing a number of inspiration itineraries/packages for a coastal intervention area running from Porlock Weir along the coast to Brean in Somerset. Nell was also commissioned to set up tourism and hospitality business networks/cluster groups along the route to support the development of the itineraries and packages, where the groups met face to face, and via regular social media groups to encourage engagement. Nell has also worked really well with the two other stands of work involved in this coastal project, which was with the Somerset & Exmoor Coast Festival, and the brand identity/publicity strands to produce promotional activity and support a coastal passport initiative. I have worked with Nell on many other projects over the years and would recommend her anytime.

Nicki Maclean

Former Senior Economic Development Officer (Visitor Economy & Coastal Communities Lead)

Extensive experience in the area of tourism

Nell Barrington’s professionalism and extensive experience in the area of tourism made her an obvious choice of consultant when we were rebranding and refocusing our tourism business. She helped to give us vital guidance which helped us to develop our successful future direction.

Marianne Williams

Formerly of East Lambrook Manor Gardens,

Solutions for the future in tourism

The whole world of tourism information is seeing huge changes in technology, consumer behaviour and economics. I was delighted to secure Nell Barrington’s services in helping to devise future solutions in this complex area. Her combination of creativity, reliability, flexibility and team-work made the project a huge success and laid innovative foundations for the future. I look forward to working with her again in the future.

Robin Barker

Managing Director, Services for Tourism

Nell’s expertise was invaluable

Nell proved a very efficient and wonderfully easy person to work with, she did all the work we agreed for a very reasonable price, her expertise was invaluable.

Pippa

Proprietor of Dove House, Dorset
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